About Us

PEP is a South African institution. Starting with one store in 1965, today we are the largest single brand retailer in the country with stores in almost every town and village, where we often provide a lifeline to local people with affordable, good quality merchandise.

clothing and footwear

PEP Kid
cellphone

cellular products
and airtime

homeware

PEP Towels
elizabeth

FMCG products

Financial Products

PEPtxt is a free messaging service for PEP customers who subscribe and download the application on their mobile phones. It allows them to stay connected and communicate for free.

PEPtxt
PEPCell

PEPCell and PEP Home are stand-alone stores that focus on cellular and homeware products.

PEP Home

Facts about PEP

  • PEP has a cash back facility for customers to draw money at its tills.

  • PEP is the first SA retailer to launch its own cell phone starter pack - PEPcell, powered by MTN.

  • PEP will conduct over 240 million customer transactions this year.

  • PEP sells 4.2 disposable nappies every trading second - that's 43 million nappies a year.

  • PEP sells more than 55% of all school wear sold in SA.

  • PEP has more than 100 stand-alone PEPcell stores that sell airtime and cellular products.